Apple. Disney. Amazon. These are just a few of the nation's leading brands and the clients that my colleagues and I helped attract to Onward Search during my tenure with the organization.

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​The diversity-driven staffing firm has connected companies with creative, marketing, and digital experts for over a decade. The challenge is roughly twenty-five thousand competitors do the same. Rival brands not only compete for clients but also vie for top talent and skilled recruiters. In response to the growing competition and shifting talent market, I helped Onward Search evolve their messaging. Now, they don't just find talent; they are talent, and they help creative teams win in an AI-powered world.

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To drive awareness and push audiences through the marketing funnel, I personally led the creation of myriad creative ad campaigns, content resources, and brand assets. From prospective job seekers to hiring managers, TikTok to LinkedIn, and brand recognition to lead generation—every project was different. Yet, one key insight never changed: in the creative world, creative words matter. The results: 200K+ new LinkedIn followers, 3M+ TikTok impressions, $5M+ worth of leads, and major new clients.